Privacy policy

Privacy Policy
Last Updated: 2025.11.11.

Welcome to www.wrpgmaps.com ("Website"). Your privacy is important to us. This Privacy Policy explains how we collect, use, and share information when you visit our Website or subscribe to our email list.

1. Information We Collect

We collect the following types of information:

  • Personal Information: When you subscribe to our mailing list, we collect your email address.

  • Automatically Collected Information: When you visit our Website, we may collect anonymized data such as your IP address, browser type, and usage patterns.

2. How We Use Your Information

By subscribing to our mailing list, you consent to receive emails from us. We may use your email to:

  • Send promotional content, updates, and offers related to WRPG Maps.

  • Provide announcements or important notifications.

  • Improve our services based on user feedback.

3. Email Communication

  • We may send emails at any time, without restriction, to subscribers who have opted in.

  • You can unsubscribe from our emails at any time by clicking the "Unsubscribe" link in the email or contacting us directly.

4. Sharing of Information

We do not sell, trade, or rent your personal information to third parties. However, we may share anonymized usage data with analytics providers to improve our services.

5. Data Security

We take reasonable measures to protect your personal information. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

6. Your Rights

If you wish to update, access, or delete your information, you may contact us at [this Contact Form].

7. Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time. Changes will be posted on this page with an updated "Last Updated" date.

8. Contact Us

For any questions regarding this Privacy Policy, please contact us at [this Contact Form].

By using our Website and subscribing to our emails, you agree to this Privacy Policy.

9. Free Subscriber Gifts

The free products received upon subscription can be used for commercial purposes. For example:

  • Maps can be utilized for organizing role-playing game events or marketing materials.

  • 3D models can be commercially used by selling their printed versions.

  • Map-making assets can be used in commissioned maps created for clients.

  • One-shot adventures can be commercially distributed in printed form.

  • Coloring pages can be commercially distributed in printed form.

  • Print-and-Play games and other board games may only be used for personal purposes.

However, commercial usage does not include resale, redistribution, or transmission of the digital files themselves. Distribution of the provided digital files is strictly prohibited.

The products offered for free are typically part of one or more larger packages. Differences may exist between the usability rights of free and paid products. For more details about paid products, please refer to the section titled "Product Information, Related Rights, Usage, and Royalty-Free Commercial Usage Rights."

The terms for the free products may be modified or expanded at any time, provided the modifications are non-destructive. Rights previously granted to subscribers or others who have already obtained the products will not be revoked or diminished.

For any legal or usage-related inquiries, please use the Contact Form on this Page:
https://wrpgmaps.com/pages/contact

10. Mailing Lists


We do not use Shopify's messaging system to announce Kickstarter campaign launches. You can unsubscribe from Shopify-related messages at any time with a single click, just as you can from emails delivering free products. However, if you wish to unsubscribe from Kickstarter and other crowdfunding campaign-related updates, you must reply directly to the respective message and request removal. Additionally, you must unsubscribe from all automated emails, as we periodically transfer subscribers from the Shopify mailing list to the Kickstarter mailing list. If you remain subscribed to the Shopify list, you will continue to be periodically re-added to the crowdfunding updates list.


Shop chat

If you use the shop assistant, staff may read the conversation when you ask for a human or for quality review. If you are logged in, or we otherwise already have your email, and the chat looks like a problem that needs a person, we may email you one-to-one to help fix it. If you share an email for follow-up, or say yes to using the email on your account, we may add it to our shop email list (mainly important issues). You can unsubscribe from those emails at any time.

11. Advertising measurement (ChatGPT Ads)

We may show paid ads in ChatGPT and measure whether they lead to visits and purchases on this shop.

If you click an ad, OpenAI may add a click reference (oppref) to the landing URL. We store that value in a first-party cookie (__oppref) so we can attribute a later purchase to that click. We also send conversion events to OpenAI (page views, product views, add to cart, checkout started, and completed orders), including order value and items where relevant.

When we already have your email (for example at checkout or when you are logged in), we may send OpenAI a SHA-256 hash of that email so they can match the conversion to the ad. We do not send the raw email address through this pixel.

OpenAI processes this advertising data under their Ad Tools terms. In the EEA/UK we only run this measurement after you accept marketing cookies in our cookie banner. You can refuse or withdraw that consent there. This is not selling your customer list.

OpenAI Ad Tools information: https://openai.com/policies/row-privacy-policy
 Ad Tools DPA: https://openai.com/policies/conversion-dpa/


WRPG Maps (maps.wrpgmaps.com) – privacy information


This section adds to our Privacy Policy. It describes the personal data we process when you use WRPG Maps at
maps.wrpgmaps.com.
What we collect
Where you came from: if you open WRPG Maps from a link in one of our emails or pages, which link it was (for example "campaign email 3"), so we can see which emails and pages help people use WRPG Maps.
Your account: the identifier of your WRPG shop account, which links your maps to you, and your membership
status. We use it to apply your storage limit and walling allowance.
Login data: login sessions and the cookies that keep you logged in.
Your maps: the map pictures you upload, their small previews and file fingerprints. The fingerprints let us
recognise the same map if you upload it again.
Your work: the walls, doors, windows, lights and grids, every saved version, and your own edits and changes.
Your conversations: your messages to the walling assistant and its replies.
Usage records: when you uploaded maps, asked for wallings or changes, and how those runs went.
Technical data: server logs, such as IP addresses and request times, used for security and to fix problems.
Free walling checks: a scrambled form of your internet connection, kept with each free walling run, so the daily free limit applies per connection; we also check whether the connection comes from a VPN or hosting network.
Why we use it
To provide WRPG Maps to you: storing your maps, the editor, the downloads and the walling assistant (to perform
our contract with you).
To apply storage limits and membership allowances (contract).
To recognise a map you upload again and offer its earlier walls back (contract and our legitimate interests).
For our business purposes, and to develop, test and train our tools and improve the service (our legitimate
interests).
To keep the service secure and prevent misuse (our legitimate interests).
Where the law requires it (legal obligation).
How long we keep it
We keep your data while your account exists and afterwards for the purposes above. When you delete a map, it leaves
your list and its picture link stops working, but we keep its data, including the walls, the versions and the
conversations. If your account has been inactive for 12 months, or for other reasons, we may delete your maps and the
data that belongs to them. We delete your data permanently on request (see "Your rights" below).
Who we share it with
We use third-party service providers for hosting, storage and data processing. They process data on our behalf and
only as we instruct. Some of them may process data outside the UK and the European Economic Area. In that case,
appropriate safeguards are in place. We do not sell your data.
Anyone who has the link to a map picture (for example in your VTT scene) can view that picture. The links are long
and random. Once you delete the map, its link stops working.
Cookies
WRPG Maps only uses cookies that are needed for it to work: to keep you logged in and to give you access.
Your rights
You have the right to access your data, to have it corrected or permanently deleted, to restrict or object to its
use, and to receive a copy of it.
To make a request, email info@wrpgmaps.com from the email address of your WRPG account. We only act on requests sent
from that address, so no one can make a request about someone else's account. We may ask you to confirm the
request.
You can also complain to your data protection authority. In the UK this is the Information Commissioner's Office
(ico.org.uk).

Personalised emails (interest profile)
This section adds to our Privacy Policy. It applies only if you are subscribed to our marketing emails.
What we do
To send you emails and offers that match what you play and buy, instead of everything to everyone, we build a simple interest profile from information we already hold in this shop. From it we work out which genres (for example fantasy or sci-fi) and which kinds of products (for example battle maps or isometric assets) interest you most. We save these as labels (tags) on your customer account in Shopify, our shop platform, and use them to choose which emails to send you. We may also look at your profile when we write to you personally.
What we use
The products you bought in our shop or own through it, including Kickstarter and Gamefound rewards and products you told us you already have.
Your wishlist.
The favourite categories you chose in your account.
Whether you use WRPG Maps (maps.wrpgmaps.com): how many maps you uploaded and walled, and the names of your maps.
What we don't use
We never use your conversations with the shop assistant (shop chat) or with the WRPG Maps walling assistant, your payment details, or information from outside this shop.
Legal basis
Our legitimate interest in sending you relevant emails (UK GDPR Article 6(1)(f)). The marketing emails themselves are sent with your consent, which you gave when you subscribed. The profile only decides which of our emails you get. It is not used for any decision with legal or similarly significant effects on you, and it does not change prices or what you can buy.
Who sees it
Our staff, and Shopify, which stores it for us as our service provider. We do not sell it or share it with advertisers.
How long we keep it
While you are subscribed. If you unsubscribe, we stop using it for emails straight away, because we only email subscribers, and we delete the labels when we next update the profiles.
Your right to object
You can object to this profiling at any time. You don't need to give a reason. Email info@wrpgmaps.com from the email address of your account. We will stop profiling you and remove your labels, and you will still get our emails, just not personalised. To stop all marketing emails, click "Unsubscribe" in any of our emails.

 

How we measure the use of our website (Microsoft Clarity and the Meta Pixel)
This section adds to our Privacy Policy. It applies to wrpgmaps.com, and only if you allow the cookies it names in our cookie banner.
Microsoft Clarity (only with analytics cookies)
If you allow analytics cookies, we use Microsoft Clarity, a service of Microsoft Corporation, to see how visitors use our pages, so we can make them easier to use. Clarity records clicks, taps, mouse movements and scrolling, the pages you view and how long you stay, your device type, browser, operating system and screen size, your approximate location (country or region, worked out from your IP address), and the page or link you came from, including the name of the ad or campaign in that link. From this it makes heatmaps and recordings of visits. We have set Clarity to hide what you type into forms. Clarity uses its own cookies (_clck and _clsk) to recognise your browser across pages and visits. We do not let Microsoft use this data for advertising, whatever you choose in our cookie banner. Microsoft keeps Clarity data for up to 13 months and recordings for 30 days, unless we save a recording. More: Microsoft's privacy statement at privacy.microsoft.com.
How our pages are used, sent to Meta (only with marketing cookies)
If you allow marketing cookies, our website also notes how a page is used and sends this to Meta Platforms through the Meta Pixel:
how long the page was on screen (after 10, 30, 60 and 120 seconds);
how far down you scrolled;
which of our shop features you used, for example variant buttons, the picture gallery, "Choose options", the wishlist heart, "Not interested", search, the bundle choices or the shop chat;
your device type and screen size;
which of our ads or campaigns brought you to us.
We use this to find out which of our ads and pages work, and to show our ads to people who have visited our shop.
Legal basis
Your consent (UK GDPR Article 6(1)(a)), which you give in our cookie banner. Without it, neither Clarity nor these measurements run.
Changing your mind
You can withdraw or change your consent at any time with the "Cookie settings" link at the bottom of our website's pages, which opens the cookie banner again. Once you withdraw consent, Clarity and these measurements stop. Withdrawing consent does not affect what was collected before.
Transfers
Microsoft and Meta may process this data outside the UK and the European Economic Area, for example in the United States. In that case, appropriate safeguards are in place.
Your rights
You have the rights described in our Privacy Policy. To make a request, email info@wrpgmaps.com.